Track D

SIG-7 Are You Ready for the Innovation Agenda?

Track: Advocacy and Internal Communications

Target Audience: Advanced

Moderator
David Ai, City University of Hong Kong

Speakers

We have seen the emergence of Chief Innovation Officer on university campuses. Whether or not your system has one, there is a clear trend for all universities to set up a more strategic, innovation agenda not based on transactions. On the inside, this may mean an advocacy, education and ecosystem-building role for technology transfer offices. Externally, such a new function should mean a single point of contact for industry collaborators and sponsors. Or should it? There are additional expectations of boosting local “innovation genes” and even local economic development. Against these diverse expectations, what are the do’s and don’ts? How do we measure success? Join this special interest group where we’ll discuss best practices, what’s working (or not) and what to avoid.

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