Track C

C1 Presidential Series
Communicating Your Impact

Track: Advocacy and Internal Communications

Target Audience: Intermediate

Moderator
John Fraser, Burnside Development & Associates LLC

Speakers
Steve Ferguson, National Institutes of Health (NIH)
Ken Porter, Innovate Calgary
Lori Pressman, Independent Consultant
Tony Raven, University of Cambridge Enterprise
Laura Savatski, BloodCenter of Wisconsin

We’ll discuss how successful technology transfer professionals communicate the value and impact of their work. You’ll be exposed to methods already in use to educate our community and outside stakeholders in the US and elsewhere. Individual offices can adopt a customized approach or use these methods in their own communications.

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